81. Yes AND or Yes BUT

Branding - Yes And or Yes But

Book Recommendation: The Thought Leader Practice Show Notes: Your speaker brand and your message ideas come from CONTRIBUTION and CONTRADICTION: Contribution: Yes AND Contradiction: Yes BUT (From The Thought Leader Practice — page 68) Episode Resources: 9 Ways to Get Paid as a Speaker (FREE Resource) 5 Keys to Create a Speech That Pays (FREE…

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80. How Valuable Is Your Idea

Branding - How Valuable is Your Idea

Book Recommendation: The Thought Leader Practice Show Notes: As a thought leader you will want to craft messages that work towards four outcomes: Relevant: It meets a need and solves a problem. Thorough: It has depth of meaning that stands on its own. Elegant: It is captured in a way that is simple and clean.…

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