89. 5 Keys to an Unforgettable Speech (Part 5)

Promised Resource — 5 Keys to a Speak That Pays:

• Free PDF Resource: 5 Keys to a Speech That Pays 

Show Notes:

Ingredient #5 — Think Like a Stick-ologist:

• Recommended Book — Made to Stick
• Simple — is the idea both simple and profound?
• Unexpected — surprise creates intrigue and curiosity.
• Concrete — our brains are wired to remember concrete ideas.
• Credible — nothing ruins an idea more than the lack of creditability in the idea itself or in the person communicating the idea.
• Emotions — when people "feel" an idea, they connect with the idea.
• Stories — stories give people a framework for how to act on an idea.

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Episode Resources

• 9 Ways to Get Paid as a Speaker (FREE Resource)
• 5 Keys to Create a Speech That Pays (FREE Resource)
• Got questions? Submit them here

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Until next time, continue to move from #DREAMtoDO as a speaker.